Lydia Sweatt is a writer who loves balancing her article/blog time indoors with a healthy dose of nature. She bikes, hikes, and identifies edible plants along the way.

Lydia Sweatt

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Darryl covers YouTube growth and creator tools at vidIQ, helping creators understand how to grow their channels. 

When not writing, he’s tending to his farm surrounded by horses, chickens, dogs, and somehow cramming more plants into his garden than it could ever reasonably hold.

Darryl Rentz

a woman watching videos on her mobile device

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A good audience retention rate is roughly 30% average percentage viewed for most long-form videos, or about 60% of viewers still watching past the 30-second mark. There is no single magic number, because it shifts with video length and topic. For a real benchmark, vidIQ’s own 2.39M-subscriber channel averages 30.3% average percentage viewed across 16.5 million long-form views, which is the bar to beat.

YouTube Audience Retention: What's a Good Rate and How to Improve It?

Man pointing to YouTube analytics showing 25.7M views and 413% growth graph.

Are viewers returning to your YouTube channel to watch more content? Here's how to find out.

YouTube Cheat Code Unlocked: How to Track Returning Viewers on Your Channel

Man surprised by YouTube video analytics showing 11.3K views and 420% growth on day 1

Twenty-four hours after publishing, this YouTube tool reveals which videos are optimized for success.

How to Get More Views on YouTube in 24 Hours

Liron Segev, aka TheTechieGuy, is the Director of Customer Success at vidIQ, an internationally celebrated Digital YouTube Strategist working with some of the largest brands and YouTube influencers in the world. Over the past 20+ years, his work has taken him to South Africa, the UK, and the US where he frequently speaks at conferences and provides expert tech commentary for various print publications, radio, and TV while actively running his Tech YouTube Channel.

Liron Segev

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TubeTalk logo with YouTube metrics like CTR, AVD, traffic, and impressions graph

YouTube has a playground of analytics and data for creators, but which 5 metrics are the most important? Find out on this episode of TubeTalk.

Top 5 YouTube Metrics Every Creator Should Study

YouTube Shorts top traffic source with 87.9% views and audience engagement graph

Want to know what percentage of your YouTube traffic comes from YouTube Shorts? Wonder no more. Here's a guide on how to find the analytics you're looking for.

YouTube Shorts Analytics: Why Every Creator Needs This Data

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Understanding your YouTube analytics is the first to step to creating content that drives views and subscriber growth. In this episode of TubeTalk we discuss Audience Retention, how to end your video, and why buying views is a really, really terrible idea.

Recreating YouTube Success by Understanding Analytics: TubeTalk Episode 158

Carla Marshall has 10+ years of experience in video marketing, social media management, content marketing, DRM, and SEO. She was previously Editor in Chief at ReelSEO.com, and as a journalist and video marketer, she's covered news stories, creator journeys, and digital-first publishing initiatives across all the major online video platforms. She is YouTube Certified and a judge for the Shorty Awards, as well as the UK, US, Canadian, Global, and EU Search Awards.

Carla Marshall

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Man reacting to a digital timer and YouTube logo, vidIQ branding in the corner.

Watch Time is one of YouTube's most important ranking metrics - but what is it and how do you increase Watch Time on your own YouTube videos and Channel?

YouTube Watch Time: The Secret Sauce to More YouTube Views and Subscribers

Rob started out on YouTube in 2012, building up a tech channel before joining the vidIQ team. He now educates over 450,000 subscribers on the vidIQ channel which has over 25,000,000 video views. Today he is hard at work sharing everything he has learned on the YouTube platform; educating video creators on how to grow their own channels and turn hobbies into careers - just like Rob did in 2017.

Rob Wilson

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Man surprised by YouTube video impressions and click-through rate analytics chart.

Do you need to know your YouTube analytics to grow your channel right? Well here's 10 you might be missing and where to find them!

YouTube Analytics Explained: Metrics That Matter