Ask any YouTuber and they will tell you that generating significant views and subscribers isn't easy. But with the right strategy and tools, any video creator can build an engaged subscriber base when they understand what those subscribers want to watch.

Appealing to an audience to watch content you are passionate about making is just the first step, you need to know how to reach them and get your videos discovered. Our guides to how to guide more views on YouTube will give you the best tips to succeed on the platform.

Getting Views

How To Get More Views on YouTube

Getting thousands or even millions of YouTube subscribers is a dream for most creators. In the articles below, we'll show you how to turn casual viewers into long-term fans. 

Subscribers

YouTube Subscribers

Do you want to make money on YouTube? Millions of creators are earning a very good living from monetizing the platform and uploading content that drives huge views and engagements. Whether that YouTube income is from advertising revenue, merchandise sales, or brand deals, or subscriptions, we keep you updated with best practices and ideas.

Monetization

How To Make Money on YouTube

Want to see how your channel is performing? Read these YouTube analytics articles to discover what's working and what isn't. You'll learn how to identify which videos have the most Watch Time, clicks, audience retention, revenue, and more.

Analytics

YouTube Analytics

Watch Time is arguably THE most important metric on YouTube right now, and creators won’t be able to monetize their content without 4000 hours of it. But what is it and how can creators increase the amount of Watch Time their videos attract? We keep you updated on the best practices around Watch Time, and how you can increase how much your video content generates.

Watch Time

YouTube Watch Time

YouTube Shorts content is set to explode! 

All the latest tips, tricks, and rock-solid advice you need for this new feature.

YouTube Shorts

Do you know how to do keyword research so you understand what videos people are actually searching for on YouTube? Do you know how to create a custom YouTube thumbnail? Do you know how to create a Playlist on YouTube?

vidIQ has a ton of tips that will help every creator maximise their video content. We publish content every week to keep you up to date with all the best practices.

Tips & Tricks

YouTube Tips & Tricks

At vidIQ we have incredible insights into what viewers are searching for on YouTube. Not only can we confirm the top keywords being searched for, we can also show you how you can leverage that interest to create content around trending topics and tentpole events. That's going to give you a clear edge over other creators!

Insights

YouTube Insights

Your In-Depth Guide to Building a Successful YouTube Channel

We’ve been hard at work refining our tools that help creators grow, and this summer’s drop is proof that vidIQ today isn’t what it was even three months ago.

a brand-new feature and other major updates

 - all built to help you stop the scroll, boost engagement, and turn casual viewers into loyal fans.

 you’ll want to experience the new power we’ve packed in.

One of the biggest struggles for creators is getting viewers to click on their content. With millions of videos out there, you need to stand out in a pool of endless scrolling.

Stopping the scroll is more of a science than an art. And like all sciences, you need tools to accomplish your goals. You haven’t seen vidIQ tools like this. Smarter AI. Faster workflows. Real results.

. This tool is like your own personal AI-powered design studio.

If you’ve been in the YouTube game for more than five minutes, you understand that 

 and best way to stop the scroll. A great thumbnail is clear, compelling, and makes viewers think, “I need to click this.”

Now it’s easier than ever to make thumbnails that 

. Whether you start with a prompt or upload your own assets, our AI builds out designs that look pro — without you needing any Photoshop skills.

 (we’ll remove backgrounds automatically)

 to match a visual style you love. Upload your own or choose from our library of top-performing YouTube templates. 

 to influence your thumbnail’s aesthetic

 with easy prompt tweaks, image edits, or by dropping in text

Thumbnails aren’t just art - they’re strategy. They’re decision points. The better your thumbnail, the higher your click-through rate. And a higher CTR means the algorithm actually works for you.

, you’re not just making something that 

 good — you’re making something that 

You stopped the scroll with killer thumbnails. Now keep them watching.

 helps you write stronger YouTube scripts in a fraction of the time, backed by real YouTube psychology.

: Continuously trained on what’s working 

: Include callback cues, pacing variations, and cliffhangers

: Adjust your scripts’ tone, add keywords, sound more like your favorite creator. All with one click.

 Automated research provides accurate and relevant information and stats.

 helps keep your message clear, your viewers hooked, and your content performing. And now, it doesn’t have to take days. With 

, you can go from idea to polished script in just 3 minutes - making it easier to publish consistently and keep your channel growing.

“I used to spend an hour and a half scripting videos that came out wordy and boring. Someone even commented saying my videos were 'so wordy' — that really stung. But vidIQ's Script Writer changed everything. Now I get organized, concise scripts in just 10–15 minutes.”

“When I used it for my next tutorial, I was so impressed I printed it out to study it. For creators like me who tend to over-explain on camera, this tool does wonders.”

Shorts are still one of the fastest paths to YouTube growth - but understanding why one takes off while another flops? That used to be a mystery.

We built our Shorts tools to tell you exactly what’s working, what’s not, and how to make your next one blow up.

Think of it as your personal highlight reel, performance breakdown, and growth strategist all in one. Now you can discover when a video truly gained popularity and understand what made them successful. 

All of these statistics can be seen directly in-line without having to exit the Shorts view:

including views & views per hour, engagement rate, views history graph, and outlier score.

including channel subscriber count, monthly & total uploads, and subscriber and view growth graphs. 

 now supports YouTube Shorts, giving you even more insight into what’s trending and outperforming expectations across the platform. 

Instead of just surfacing the most-viewed content, Outliers identifies videos that are gaining momentum relative to the creator’s usual performance. That means you’re seeing videos that are beating the odds, not just riding on big subscriber counts. 

Now that this includes Shorts, it’s an incredibly powerful way to discover smart video ideas, fresh angles, and unexpected winners across any niche.

Let’s say you search for a keyword like “budget travel.” Outliers might surface a Short from a smaller creator that’s getting unusually high engagement and rapid growth, even outperforming videos from much larger channels. That’s your signal: something in that format, topic, or style is connecting. Use it to guide your next idea, ride the wave, and post with confidence.

 now works with YouTube Shorts, giving short-form creators the same data-backed recommendations long-form creators have used to increase views and visibility.

Optimize analyzes your video and delivers clear, actionable recommendations for improving your title and adding the right tags to your description. You’ll also get an overall optimization score, so you can instantly see how well your content is aligned with what’s working — and where there’s room to improve.

Most Shorts get lost in a sea of swipes. To rise to the top you need smart packaging. Optimize helps ensure your content gets the visibility it deserves, boosting your chances of landing on the Shorts feed, reaching new audiences, and turning quick views into long-term growth.

 can now submit a video for personalized feedback from one of our expert creator coaches.

A coach will watch your video and record a response, pausing at key moments to explain what’s working, what’s not, and what changes could help you get more views and subscribers. You’ll see the exact moment-by-moment breakdown behind every suggestion. No vague advice, just direct, actionable advice.


Our initial rollout supports Boost users in the U.S., Canada, U.K., Australia, and New Zealand, for English language videos only.

__________________________________________________________________

If you’re looking for more than just one video review, you can work directly with a 

 who will take a deep dive into your entire channel and build a custom-tailored growth plan designed to break through the roadblocks holding you back. 

These aren’t cookie-cutter tips, they’re real, personalized strategies you can start applying immediately to unlock quick wins and build lasting momentum.

Want to see what’s possible with coaching?

. After joining vidIQ Coaching, they refined their content, followed their tailored plan, and watched their channel take off.

TL;DR: This Summer, You Grow or You Ghost

Here’s the latest features you get with the vidIQ Summer 2025 Drop:

 - Create high-impact, click-worthy thumbnails with AI and proven templates

 - Hook viewers and keep them watching with YouTube-optimized storytelling

 - Instantly spot top-performing Shorts and track breakout metrics

 - Discover overperforming videos across YouTube to inspire your next big hit

 - Find the best title and keywords to get your Shorts discovered

The Summer 2025 Drop is here: scroll-stopping science, smarter tools, and real coaching to help you grow on YouTube.

☀️ Welcome to the vidIQ Summer 2025 Drop!

If you use an ad blocker on your browser and have tried to watch a YouTube video recently, you may have seen a prompt like this pop up:

“Ad blockers violate YouTube’s Terms of Service."

“It looks like you may be using an ad blocker. Video playback is blocked unless YouTube is allowlisted or the ad blocker is disabled."

“Ads allow YouTube to be used by billions worldwide at no charge."

“You can go ad-free with YouTube Premium, and creators still get paid from your subscriptions."

YouTube's stance against ad blockers has been a topic of heated discussion among creators and viewers alike. While ad blockers may seem like a convenient way to skip through commercials, their impact on the YouTube ecosystem is far-reaching.

Let's delve into some critical questions to understand why YouTube is cracking down on ad blockers and what it means for everyone involved.

Why Is YouTube Taking a Stand Against AdBlock?

, ads have contributed the lion’s share of revenue for most creators. And, YouTube has consistently earned lots of ad revenue in comparison to other platforms. So, it’s necessary to keep the advertisers happy and returning to the platform year after year, and adblockers stand in total opposition to this.

YouTube reported a significant fall of 2.6% year over year

 as advertisers pulled back from the platform due to economic uncertainty. YouTube raked in $6.69 billion in advertising revenue in early 2023 compared to $6.87 billion during the same period last year. So, it makes sense for YouTube to become proactive now!

How Does This Affect Your YouTube Channel?

Even if you aren't monetized, YouTube's new approach to ad blockers could affect your channel. The first two sentences of the error message (above), emphasize that YouTube is responding to ad blockers by 

A monetized creator will feel the sting of this, but not as sharply as someone who isn't monetized yet. New creators need every video view and every ounce of watch time to 

 for the YouTube Partner Program and get monetized. It's hard to do that when your videos aren't being shown to some viewers!

YouTube shares ad revenue with creators, offering them healthy pay for their efforts. Ad blockers cut into this shared income, affecting the platform's financial health. 

So, the revenue generated from ads helps YouTube invest in new features and improve user experience.

Plus, these benefits are also at stake if ad revenue disappears:

 To continue producing high-quality content, creators need financial support. Ads provide that cushion.

By watching ads, viewers help to compensate creators for their effort and time.

YouTube has been working on making ads more relevant and less intrusive, which could improve the overall viewing experience.

Ad revenue creates long-term sustainability for the platform.

With reduced revenue, YouTube might find it challenging to support creators, which could lead to a decline in content quality.

Just Got Monetized on YouTube? 4 Tips to Boost Your AdSense Revenue

How to Increase Views, Revenue, and Watch Time Despite Ad Blocking

Now that you know how ad blockers affect your channel, is there anything you can do to keep your metrics high? Absolutely!

 how ad blockers hinder you from creating the content they love. In the same way that you ask for likes and comments, ask your viewers to disable their ad blockers. Emphasize that you love your community and you want to be there for them always. If they can't watch your videos due to ad blockers, it's almost impossible to build that relationship.

, a service that allows for ad-free viewing. 

 YouTube made it clear that using ad blockers is a no-go according to their Terms of Service. However, YouTube will warn viewers of that fact and ask them to disable any ad blockers. If the requests are ignored, that's when playback may be disabled.

The crackdown on ad blockers is not just a move to protect the platform's revenue but also an effort to sustain the community of creators who rely on that revenue. 

So, the next time you think about using an ad blocker, consider the bigger picture and how it impacts other creators.

And if you're not monetized yet, don't make these three mistakes with your channel!

Browser window with red "Skip Ad" button and cursor hand icon clicking it

YouTube revenue isn't the only thing in jeopardy when viewers use ad blockers; they also affect channel views and watch time. Here's why!

Can Ad Blockers Tank Your YouTube Views and Watch Time?

Is your subscriber count on YouTube rising while views on new videos seem to be falling? If so, your channel may be going through 

. Ideally, you want thousands of views from subscribers 

A percentage breakdown of viewers from subscribers vs. non subscribers on a youtube channel

It's a dilemma many YouTubers face, so today, we're sharing tips and tricks to help you overcome it.

The Double-Edged Sword of Views: Subscribers vs. Non-Subscribers

First off, it's important to say that both types of views — those from subscribers and new viewers — are important. However, you need these views to be in sync 

. You want new viewers to discover you, watch a few videos, and return to see even 

If that's not happening on your channel, the cycle is broken somewhere. You might be getting views from newcomers, meanwhile, loyal subscribers are moving on. Or, you might be getting all of your views from subscribers only. The best scenario is to have both

 types of viewers invested in your channel

 so that loyal fans stay and new viewers arrive.

Subscriber vs. Non-Subscriber Views: Why You Need Both

By now, you know that every channel needs views from subscribers and non-subscribers. And there are plenty of benefits to achieving this balance!

 Subscribers are your cheerleaders. They're more likely to like, comment, and share your videos, which can help your content reach new heights.

 Your subs are here for the long haul. They tend to watch your videos for longer, which is a positive signal for 

: More views from your subscribers means they're loyal and tune in often.

What you gain from "non-subscriber views":

 These are your future fans. Attracting views from non-subscribers helps you break out of your bubble and reach a broader audience.

 YouTube loves it when non-subscribers watch your content. It's like a signal to the algorithm that your videos have broader appeal.

 Don't underestimate the power of non-subscriber views. They also add to your watch time, helping you meet those monetization goals faster.

How to Get Subscribers to Watch Your Videos

Now that you have some background knowledge, we can tackle the big question. Why do some subscribers avoid returning to a creator's channel? It could be a range of issues, from posting sporadically to not making the type of content that attracted viewers in the first place.

Either way, we have a few tips to fix the problem!

1. Audit Your Content to See What's Wrong

First, identify the disconnect between what you're posting and what viewers want to see. Take a look at your recent videos and compare them with your older, more popular ones. What's changed? Is it the content, the style, or maybe even the video length?

 to identify high-performing videos among your subscribers.

Conduct a poll or ask for feedback directly from your audience.

The number one rule of growing any audience is, "don't be a stranger!"

Engage with your subscribers both on and off YouTube. 

, ask for their opinions, and make them feel valued.

Dedicate time each week to engage with commenters.

 to spark meaningful conversations and keep everyone updated.

Consider hosting live Q&A sessions to directly interact with your subscribers.

It's okay to try new things, but don't stray too far from what your audience loves about your channel.

 that capture your viewers' core desires and interests.

Always keep an eye on analytics to measure success.

 that have a mix of your new and top-performing videos. This encourages people to binge-watch your content and leads to more views and watch time.

Promote playlists at the end of your videos and in your video descriptions.

Update playlists regularly to include new content.

Viewers decide to hit that big, white "subscribe" button on your channel for a good reason. They want to keep up with your channel and its content, so give the people what they want!

Use reminders and teasers to keep your audience in the loop about upcoming videos.

Master the Cycle of New Versus Returning Viewers

When it comes to channel growth, we can summarize everything in this post with one YouTube metric: new versus returning viewers.

, you're doing great on YouTube and growing at a steady rate. But you can reach new viewers by experimenting with other video topics or storytelling formats.

, this is where things get tricky. It's good to attract new audiences, but you must retain their viewership to grow your channel.

a graphic explaining new versus returning viewers on youtube

Ideally, you want to see the trend highlighted below. This criss-cross pattern of new and returning viewers means you're attracting more people 

 convincing them to come back. This is the balance you need to skyrocket your views.

new and returning viewers graph shows positive balance between the two

But if you need more help, click here to learn the secret formula for gaining and retaining YouTube subscribers

Frustrated man sitting on couch, confused by something on his smartphone screen.

Are you struggling to keep your YouTube subscribers engaged? Learn how to revive your viewership in five easy steps!

Why Subscribers Aren't Watching Your YouTube Videos (And How to Fix It)

Do you want to skyrocket your YouTube views and become a leading influencer? Breaking through as a small creator can be tough, but we've got your back with a curated list of hot YouTube topics.

Yes, you heard it right — we're serving up 10 trending keywords that are not only popular but also have low competition. This means you won't have to go head-to-head with major channels to get noticed, making it easier to rack up those views on YouTube.

By the way, these keywords come from a new tool called 

. It shows you rising topics on YouTube, their monthly search volume, competition scores, and so much more. 

vidIQ's rising keywords tool with search volume, volume change, and competition

As you explore these topics, keep an eye on the

. The higher it is, the more views you can get!

Hey, manga enthusiasts! Have you heard about 

 This manga is making waves on YouTube, and creators are pulling in thousands of views just by reacting to the TV episodes. Focused on the life of an elven mage after defeating the demon king, it's a fresh take on fantasy that has people calling it 

vidIQ shows a keyword score of 82 for Frieren Reaction

 and how it's speeding across YouTube. It blends the nostalgia of classic 8- and 16-bit games with modern elements like car customization and multiplayer modes.

vidIQ shows a high keyword score of 82 for the topic Horizon Chase 2

 is a simulator that's blowing up on YouTube, and creators are all over it. The game lets you battle with anime characters from shows like 

vidIQ shows a high keyword score of 81 for the topic Anime Champions Simulator

4. How to Create a WhatsApp Channel (mobile app)

If you're a tech creator, this is the perfect topic for you. Viewers want to know how to start a WhatsApp channel, and they're searching YouTube for guidance. Could you be the next creator to solve their problem?

Keyword stats for How to Create a WhatsApp Channel:

vidIQ shows a high keyword score of 76 for the topic How to Create a WhatsApp Channel

how to create WhatsApp channel on Android phone

This new film is lighting up YouTube with reviews and discussions. Directed by Gareth Edwards (

 explores a future where AI and humans coexist. While it has its critics, the consensus is that it's a must-watch for anyone intrigued by the future of AI and humanity.

vidIQ shows a high keyword score of 74 for The Creator review

? If so, you probably know that the character Jax received a visual update. YouTube is buzzing with gameplay spotlights and guides that break down his new abilities too. Whether you're a Jax fan or just curious about the changes, there's a lot to explore for this topic.

vidIQ shows a keyword score of 71 for jax rework

 for a spin yet? After a six-year hiatus, the game is back and seems to be better than ever. Whether you're a sim-racer fanatic or just love the thrill of the track, creators are saying this is a must-play. From its stunning graphics to its realistic gameplay, don't miss out on what could be the racing game of the year!

Keyword stats for Forza Motorsport Review:

vidIQ shows a keyword score of 68 for the topic Forza Motorsport

 is a smartwatch with an OLED display, Google Wear integration, and 65 hours of battery life. If you're a tech creator with a love for watches, this one is trending and has plenty of exciting features.

Discover the best trending topics to grow a small YouTube channel in record time!

Your In-Depth Guide to Building a Successful YouTube Channel

☀️ Welcome to the vidIQ Summer 2025 Drop!

Can Ad Blockers Tank Your YouTube Views and Watch Time?

Why Subscribers Aren't Watching Your YouTube Videos (And How to Fix It)

10 Trending Topics to Grow a Small YouTube Channel [October]

10 Small YouTube Channels that Hit 10K Subs [October]

The Beginner's Guide to the YouTube Studio

YouTube Automation: How to Avoid Copyright Claims on Faceless Channels

10 Small YouTube Channels that Hit 1,000 Subs FAST [September]

How to Write the Best Titles for YouTube Shorts

6 Places to Find Trending YouTube Topics for Your Videos

10 YouTube Channels that Hit 100K Subs FAST! [September]

Coming Soon: YouTube Announces New AI Tools for Video Creation

How to Start a YouTube Automation Channel (Earn up to $500K in 90 Days!)