What’s better than sipping on a frosty beer or a minty cool mojito on a hot day? Making money on YouTube while you get your buzz on, that’s what! All you have to do is meet the 1000 subscriber and 

.  Once you've been accepted you can start generating revenue from ads run against your video content.

It’s always a good idea to draw inspiration from already-successful YouTube booze buffs. Here are several high-proof channels to get you rolling.

Drinking on YouTube: Start With Some Cocktails

Cocktail creation is an art form that requires a full range of bartending skills. Whether you’re looking for a YouTube mixologist apprenticeship or simply want to watch a master drink alchemist in action, 

The Educated Barfly is a straightforward repository of cocktail knowledge. Host Leandro DiMonriva delivers a masterclass in bartending with modules on topics like classic drinks, cocktail variations, and home-bar basics.

The tutorials start out with mini history lessons and include all the helpful tips you can drink. Pay close attention and you might even catch a meta tip like the discussion on creating an awesome thumbnail in this video on the Song of the Siren tiki drink.

If you’re seeking cocktail tutorials with a little more entertainment value, check out How to Drink. The channel has much in common with The Educated Barfly (they even did a 

), but How to Drink adds flair to the format with artful close-ups of jigger pours and garnish spritzes, a prohibition-style background song, and plenty of clever overlay text.

How to Drink host Greg Titian waxes poetic about tasting notes and invents drinks based on popular TV shows and movies. For instance, he once concocted a guess at what the 

mysterious liquid in Rick Sanchez’s flask

 is on “Rick and Morty” using pickle juice and Hennessy XO.

There are plenty of content creators on the YouTube beer scene. You may want to start with 

, two channels that are very much on opposite ends of the sudsy spectrum but equally delightful.

The Craft Beer Channel has pretty much everything you need to know about brews. It’s just a couple of regular guys named Jonny and Brad from the UK who are beyond passionate about drinking, brewing, and pairing food with beer.

Take your home-brewing game to the next level with videos like their 

 on making a New England IPA, which includes tips from a renowned craft brewer. Foodies wondering what brewski to match with their favorite pizza can find the answer on The Craft Beer Channel as well.

Party-beer purists who gag at the thought of a hoppy IPA also have a safe space on YouTube in You Betcha. It’s a channel run by a content creator from North Dakota named Myles Montplaisir who has an almost unhealthy obsession with Busch Light.

The channel isn’t exclusively focused on beer—it’s more of a general comedic take on life in the Midwest—but 

, a simple cell phone video of him comparing Busch Light to a craft beer from Wisconsin drove the channel to its current success. And if Anheuser-Busch isn’t sponsoring You Betcha, they must be benefiting fiscally from the free product placement in virtually every video on the channel.

Learning how to enjoy wine can be an intimidating process filled with highfaluting terminology and behavioral protocols. To make wine-tasting more palatable for newbies, certified sommelier Madeline Puckette and her friends started a YouTube channel called 

“The inspiration for Wine Folly was based on an observation I’d made while serving, Basically, 

people want to know more about wine but they don’t know where to start. The goal of Wine Folly is to share wine knowledge in a way to encourage and inspire new drinkers.”

Wine Folly accomplishes that vision by delivering the full-bodied richness of wine culture without the condescending pretentiousness that excludes the uninitiated. Puckette explains everything from tannins and identifying sweetness in wine to how to properly clink glasses, always keeping it light and engaging.

She even goes so far as to crack jokes you’d never hear from a fancy sommelier at a wine tasting. Exhibit A is a video on 

 in which she refers to the price of a bottle of bubbly as “a lot of money for something you’re gonna pee out.”

In addition to Adsense, these channels use resources like affiliate links, Patreon membership, and merch to maximize their earnings. Plus, their growing subscription numbers and high-performing videos make them attractive to off-platform sponsorships.

But the most important takeaway is this: 

These YouTubers create value that keeps their audiences returning for more.

Whether you want to give sloppy beer-bong tutorials or embrace the snobby side of fine wines, the first step toward success on YouTube is to find a need and fill it with quality.

If you want to take your YouTube drinking channel to the next level and 

 then make sure to download vidIQ. Join over 1 million other users and use vidIQ to help you research YouTube, analyze videos, audit your own channel, and take actionable steps 

And if you’re really serious about growing your YouTube views and subscribers, sign up for exclusive access to the 

 and learn how to launch a successful YouTube Channel in just 30 days.

Colorful cocktails garnished with fruit and cherries on ice at a modern bar setting

Crack open a cold one, turn on your camera, and start learning how to make money on YouTube by drinking your favorite adult beverages.

Career Goals: Make Money Drinking Boozy Beverages on YouTube

The COVID-19 pandemic just won’t quit. That means school systems in many areas of the world will not be welcoming children back in the next few weeks like they normally would.

It’s great for kids, who will literally and figuratively 'Zoom' through online classes so they can release their cooped up energy in the restricting confines of social distancing. Obviously, the situation isn’t so great for the parents, who typically prefer their young ones participate in engaging, productive classes while the adults quarantine in peace.

So, many parents are still resorting to temporary home schooling.

If you think that sounds like a great—but super intimidating—idea, you’re in luck. YouTube has enough educational content to easily fill entire curriculums for learners of all ages, for as long as COVID-19 continues.

Online Learning on YouTube: Science Class

Rather than locking down your squirming kids for a boring distance learning lecture on human anatomy, let them watch this '

When it’s over, they’ll probably watch more of the channel’s vomit-inducing videos without your prodding. Learning accomplished!

, which is still churning out fun videos during the quarantine, including 

 with an interesting experiment on mask-wearing and bacterial growth.

Online Learning on YouTube: History Class

Juice up dusty old history class with master storyteller Dan Carlin’s Hardcore History. As the name warns, these jaunts through history can get intense. Exhibit A: an episode entitled “

” with graphic descriptions of historical schadenfreude told in the ironically soothing crunch of Carlin’s gravelly voice.

This course is for high school and college learners.

Hoards of YouTube videos attempt to make math interesting, but none do it better than Vihart. Armed with mesmerizing 

 and fueled by an obsessive hatred of the 

, Vihart makes arithmetic the most interesting class of the learn-at-home day. Don't believe me? Take a look at how the channel even makes logarithms cool:

Online Learning on YouTube: Philosophy Class

Fresh high school graduates forced into a quarantined gap year can get a head start on their university core curriculum classes with a channel like 

 Host Stephen West summarizes the ideas of philosophers like 

 and concepts such as logical positivism in engaging bite-sized chunks of about 30 minutes.

A word to the wise home learner: West advises his work is “beginner-friendly if listened to in order.”

Gym class at home could be as simple as releasing your kids into the back yard. Alternatively, you could provide a little structure with a channel called Cosmic Kids Yoga. Each episode is an adventure set in a different world (

) so little ones don’t get bored and start bouncing off the walls again.

 by offering free workouts to kids (and adults) while households were on full lockdown during the pandemic. Here's taster of a recent fun exercise routine from him:

Older learners can draw inspiration from 

When the time for art class arrives, check out the daily painting challenges posted by 

. The step-by-step tutorials even include links to Google Drive patterns and other resources in the descriptions to make sure you have everything you need. Each episode is backed by a soundtrack of relaxing piano music.

If you want to get a little more wild and messy, click over to 

 and learn some amazing acrylic pouring techniques.

Online Learning on YouTube: Social Studies Class

Leave the social studies to Mr. Beat, YouTube’s resident civics professor. The bulk of his content is about US social studies, but he dips into international topics from time to time as well.

He’s made kid-friendly videos on everything from impactful 

 of the South American nations of Uruguay and Paraguay.

Online Learning on YouTube: English Class

It would be irresponsible to build a YouTube curriculum without including Khan Academy, and the channel features an excellent 

 that’s perfect for an at-home English class.

You can also mix in some English literature with Ted-Ed’s beautifully narrated and animated series 

After creating your own YouTube curriculum for learning from home, you might just want to keep using it when schools reopen. There may even be other conventions to replace with online content.

If you want to take your YouTube channel to the next level and 

 then make sure to download vidIQ for more subscriber insights. Join over 1 million other users and use vidIQ to help you research YouTube, analyze videos, audit your own channel, and take actionable steps 

And if you’re really serious about growing your YouTube views and subscribers, sign up for exclusive access to the 

 and learn how to launch a successful YouTube Channel in just 30 days.

Back to school supplies including pencils, clock, apple, and markers on chalkboard background

Here’s how to create a full curriculum of courses around YouTube videos to get your kids through COVID-19 school shutdowns.

How YouTube Can Unlock Back to School Success

A lot of content in the food space can tend to be either a bit pretentious or a little too vanilla. Autoplay your way through a cuisine-inspired playlist on social media, and you’re likely to find a predictable lineup of overly serious or excessively tame videos.

You might first see Gordon Ramsay pontificating about crème fraîche and scrambled eggs. Next up, Salt Bae charges celebrities like Leonardo DiCaprio the amount of your monthly car payment to watch him bounce salt off his elbow and onto a steak that GQ called “somewhat tough and rather bland.” Finally, a 

 mashup runs through some cute variations on sugar cookie frosting.

There’s nothing wrong with these productions, but sometimes even the most serious connoisseurs need a no-frills foodie fix with a NSFW edge. Two of the best YouTube dives for satiating such cravings are Matty Matheson’s how-to cooking shows and Dave Portnoy’s 'One Bite Pizza Reviews.'

Matty Matheson’s Crazy Cooking Hits the Spot

 is a far cry from the typical kitchen tyrant. He’s a jolly ball of comedic energy covered with more ink than a newspaper in a shoal of scared squid. While he’s a formally trained chef who has published multiple cook books, he doesn’t take himself too seriously, loudly extolling the victual virtues of treats like '

,' and 'Naughty or Nice Chorizo Lasagna:'

“I’m putting myself out there as anti-food television,” Matheson said in a 

“I hate ‘Hi, I’m a really good looking guy and this is how you make creme brûlée, and this is perfect.’ It’s so whitewashed and so bull—t.”

Watch enough of Matheson’s content and you’ll hear repeated denouncements of pretentious food talk and using foods like purple cabbage in coleslaw to add flair. Still, he’s able to get fancy by putting foie gras in poutine or making mouth-moistening duck confit crepes—all while staying accessible to the average Joe who knows nothing about fine dining.

Why His YouTube Channel is Cooking With Fire:

 He’s used his passion for cooking as a springboard into non-food related areas of the entertainment industry, growing into an all-around celebrity.

 on his YouTube show with Benny Blanco, exploring North America on 

, or inviting Eric Andre onto his podcast, Matheson has built his brand in whatever direction is available.

 Start with what you know best, what you’re good at, but don’t be afraid to move beyond your comfort zone. There are new subscribers waiting for you wherever you go.

 made his fortune by founding Barstool Sports, but he’s also the king—no, El Presidente—of pizza reviews. Whether he stole the idea from a 

 on NBC sitcom Community or started it as a dare, as he claims, doesn’t matter.

He’s undeniably at the top of the cheesy tomato pie game now with his simple reviews delivered into a camera held by his intern Frankie outside of each pizza shop he patronizes.

However, while Portnoy is critical of the Italian delicacy, he’s no snob about it. No pizza joint is too good, as evinced by his reviews of slices from Costco, 7-Eleven, and Chuck E. Cheese (below), the latter of which he gave a surprisingly high 6.0 on the One Bite 0-10 scale. Portnoy even switched to critiquing frozen pizzas during the COVID-19 lockdown.

Since the reviews usually take place on crowded city streets, wildly entertaining chaos often ensues. From 

 with a confused homeless individual, anything goes in a One Bite production.

Portnoy has even shared his platform with some interesting people he’s encountered along the way, including a random Uber driver and a particularly charismatic fan who proved to know his pizza. Both of them now have their own One Bite reviews on the channel.

Why his channel will burn your face off: Portnoy leveraged his Barstool fame to bring in athletes and other celebrities, but he keeps it completely down to earth. Pretty much any passerby can get in on the review and give a score. Most importantly, though, he’s been crazy consistent, putting out daily videos for the past several years to build his pizza empire.

 If you’ve developed a successful brand, be it on YouTube or elsewhere, you can use that as a springboard to monetizing your other interests. Keep it simple, stay consistent, and you just might be able to start the next niche video movement.

Matty Matheson and Dave Portnoy are true heroes of non-pretentious food culture. Take a break from the overly serious or boringly tame cuisine content you’re used to consuming, and give them a taste!

Want To Make a Living from Food on YouTube?

If you want to take your food and drink channel to the next level, 

, then make sure to download vidIQ. Join over 1 million other users and use us to help research YouTube, analyze videos, audit your own channel, and take actionable steps 

Man grilling steaks over flames with Munchies logo, outdoor barbecue cooking scene

Here’s some inspiration and entertainment from a couple of funny YouTubers who deliver an uncut look at the wonderful world of food.

Two YouTube Channels That Serve Up a Satisfying Foodie Fix

Social distancing and lockdowns brought on by the COVID-19 pandemic have millions of people succumbing to another (albeit far less deadly) disease - cabin fever. To make matters worse, one of the common cures for this illness—live broadcasts of major sports leagues—is nowhere to be found.

But all is not lost! Major League Baseball (MLB) is running tests on a couple of brand-new virtual solutions on 

, and the results are extremely promising.

MLB: Live Streaming Fan Favorites During Lockdown

To fill the void left by an indefinitely delayed season, MLB is turning to streaming video game versions of America’s favorite pastime. This action has created a positive trickle-down effect in the industry ecosystem, giving sports fans something to bet on, and sports media outlets games to cover.

The most engaging online content MLB has produced so far comes from the '

'. Representatives from each of the 30 MLB organizations are managing the controllers for their respective virtual teams, battling hard for the championship.

The impromptu league is livestreaming contests (and trash talk) on Twitch and YouTube.

While enjoying the baseball action they crave, fans are also receiving added comedic value from emerging personalities like New York Yankees reliever Tommy Kahnle and young San Diego Padres star Fernando Tatis Jr.

The broadcast format could use some fine-tuning. For example, the MLB Network commentators will need more practice to avoid cutting off the athletes’ excited outbursts. Still, it’s easy to see how the Players League could stick around even when on-field baseball returns.

Baseball on Twitch: MLB's Dream Bracket Win

Another way the MLB is reaching out to its fans during the COVID-19 pandemic is with a 

 simulation tournament. Using renowned simulation platform 'Out of the Park Baseball 21' (OOTP), MLB put together all-time great rosters for each team, as well as a Negro Leagues All- Star team and a squad of the best current players who are 25 years old and below. (Twitch video now deleted).

Hypothetical teams competed in seven-game series, which streamed live on Twitch and MLB.com. The finals took place on May 4 and 5, in the wake of the Players League championship. That made the first week of May 2020 a content bonanza for MLB enthusiasts.

Some of the games even had live commentators (journalist Jon Morosi and broadcaster Scott Braun). It’s surreal to see legendary players like Babe Ruth step up to the plate against star pitchers today’s fans grew up watching. Plus, OOTP’s algorithms make this tournament possibly the most legitimate test to date for proving which MLB team has the greatest all-time roster.

OOTP’s graphics aren’t ideal for viewing, but the unpredictability makes the games exciting nonetheless. Who knows, maybe the Dream Bracket’s success will lead to a deep-fake simulation league with visuals that rival live-action broadcasts.

The Players League and Dream Bracket simulations are more than placeholders for sports fans.

recent episode of the Joe Rogan Experience

, comedian Tom Green reminded viewers that one of the greatest periods in history, the Renaissance, immediately followed the bubonic plague.

MLB’s online streaming efforts provide hope that something similar will occur after COVID-19.

 then make sure to download vidIQ. Over 1 million creators use vidIQ to help with keyword and competitor research, channel audits, and so much more. 

If you’re serious about growing your YouTube views and subscribers, sign up for exclusive access to the 

. Learn how to launch a successful YouTube Channel in just 30 days.

Major League Baseball logo with player silhouette in blue, red, and white colors

The COVID-19 crisis has ravaged the sporting world, but MLB is adapting with Twitch and YouTube streams that could live long after the pandemic ends.

Aaron Case

Posts Written By Aaron Case

Career Goals: Make Money Drinking Boozy Beverages on YouTube

How YouTube Can Unlock Back to School Success

Two YouTube Channels That Serve Up a Satisfying Foodie Fix

How MLB Is Using Live Streaming to Combat COVID-19